Indeed a major draught. Only 12 magazines (two are relaunched and two are from the UK but with an American bipad). That is a drop of 16 titles from the first quarter of 2022, bringing the total of magazine launches in the first half of 2022 to 40.
The marketplace has been bombarded with book-a-zines that are arriving at a rapid speed that defy any possibility to count and document. Book-a-zines are everywhere and they are changing the nature of magazines and the retail space magazines used to occupy. Whether at the checkout counters or the mainlines book-a-zines are taking over and those magazines with a regular frequency are taking a back seat, if any seat at all.
So should we lose hope? Never. I always like to quote the famous Arabic saying, ” They who know the work hope, don’t know the word impossible.”
With that said, here is the crop of the second quarter of 2022 led by the May 2022 issue of Behind Her Brand, the first newsstand issue of American Essence, and the premiere issue of Solo Habitat with its tag line Life. Styled. Breakthrough Journal made its newsstand debut and so did Edition from Modern Luxury.
Here are the second quarter new titles of magazines:
Samir “Mr. Magazine™” Husni, Ph.D.
Founder and Director
Magazine Media Center
Mr. Magazine™ Launch Monitor 